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Super Bowl LX showcased that the real impact lies in multi-platform narratives and cultural engagement, rather than just the game or ads themselves. Discover how brands thrived in this new ecosystem.
2/12/26
Learn how to turn trend insights, consumer insights, and market intelligence into actionable business strategies with a practical framework for 2026.
2/6/26
Our models revealed that there is strong engagement around fragrance collections (luxury and affordable), a high-visibility influencer-brand partnership (Dunk with Armani), intense legacy coverage following Giorgio Armani’s passing, product loyalty to Armani Beauty’s luminous base products, and organized community campaigns. Key actions include converting product intent into sales, distinguishing organic from coordinated amplification, and applying sensitivity during legacy-related spikes.
2/4/26