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We are Quid

We are on a mission to deliver AI-powered consumer and market intelligence, enabling business reinvention in a noisy and unpredictable world.

Discover AI Search-2

AI-Powered customer context

Our product suite uses advanced artificial intelligence to process billions of indexed resources across all forms of structured and unstructured data, empowering brand, agency, and consulting services customers to make smart, data-driven decisions accurately, quickly, and efficiently.

We are the trusted partner of Ogilvy, T-Mobile, Lufthansa, Yum! Brands, Walmart, Hyundai, Wunderman Thompson, BCG, Gopuff, and Dotdash Meredith.


 

Leadership Team

Get to know the people behind Quid. Our team comprises seasoned industry executives with over two decades of senior management experience in consumer and market intelligence. With their expertise, they have effectively steered companies through every phase of growth, from humble beginnings to going public, and even acquisition.

  • Anthony Lye

    Anthony Lye

    CEO

    Anthony Lye is a seasoned technology executive with decades of experience driving innovation, growth, and transformation. Most recently, he served as CEO at Amplience, an AI content company that helps over 400 leading brands—including Crate & Barrel, Ulta Beauty, and Coach—deliver personalized, data-driven experiences using generative AI.

    He is also an Operating Advisor at Bessemer Venture Partners, offering strategic guidance to portfolio companies. Prior to Amplience, Anthony was Global Head of the Apollo and Product-led Growth Business Unit at Palantir Technologies, the world’s largest enterprise AI software company, where he expanded market opportunities through cutting-edge product strategies and partnerships.

    Earlier in his career, Anthony was Executive Vice President and General Manager at NetApp, where he grew the Public Cloud Business Unit from $500K to $550 million, and led 12 successful acquisitions. He has also held leadership roles at Oracle, Remedy, and HotSchedules, consistently guiding teams toward significant results.

    Anthony is passionate about cloud computing and leveraging technology to solve complex business challenges. He serves on the Board of Trustees for the University of Bath and has held board roles, including with Spoken Communications (acquired by Avaya). Additionally, he is an active venture fund and angel investor.

  • Bob Goodson

    Bob Goodson

    President and Founder

    Bob Goodson is the President of Quid (formerly NetBase) and was previously the founder and CEO of Quid – a ground-breaking AI company, which merged with NetBase in January 2020.

    Bob is a recognized leader and strategist in the design and go-to-market of new technologies: he has advised senior executives at the world’s largest retail, semiconductor, consulting, and consumer electronics companies. Before starting Quid, Bob was the first employee and product designer at Yelp (NYSE: YELP).

    Bob has spoken at the Annual Meeting in Davos on topics including “Technology for Shared Returns” and “AI for Good”. He delivered the keynote speech at the University of Oxford’s Augmented Humanity Conference in 2015, called “The 100-Year Revolution in What It Is to Be Human.”

  • Bob Ciccone

    Bob Ciccone

    EVP, Corporate Development

    Bob is EVP of Corporate Development at Quid responsible for strategy, partnerships and M&A. Bob has almost 40 years of experience leading technology companies that serve blue chip enterprise customers. Prior to Quid, Bob served as an Industry Solutions VP at Hewlett-Packard. His other roles included CEO of Cydelity, an online fraud detection solution vendor, EVP and COO of ArcSight, VP at EDS/ATKearney focusing on strategic consulting, and a VP at Oracle leading application solutions and consulting services. Bob started his career as a management consultant with Booz-Allen, delivering business strategies and implementations of major enterprise systems and a systems integrator at Andersen Consulting (now Accenture).

  • Lei Li

    Lei Li

    CTO

  • Jessica Collum

    Jessica Collum

    CFO

    Jessica Collum is Quid's CFO. She is responsible for accounting operations and financial reporting. Jessica is a Certified Public Accountant, and she began her career in public accounting at EY. She has a B.S. and M.S. in Accountancy from UNC Wilmington. Prior to joining Quid, she was the Assistant Controller at Pepsi Bottling Ventures where she led a finance and accounting team of more than 50 people across 17 locations. Jessica lives in North Carolina with her husband and two children where they enjoy spending time outdoors and taking trips to the beach and mountains.

  • Transition

    Laurie Pace

    SVP of Marketing

  • Mike D'Aloia

    Mike D'Aloia

    EVP of Sales

  • Ranjeet Bhatia

    Ranjeet Bhatia

    SVP, Product Management

  • Christin Coan

    Christin Coan

    Senior VP, Legal

  • Angie Connell

    Angie Connell

    SVP, Customer Services

    Angie is SVP of Customer Services and is responsible for the customer experience post sale. Her organization ensures customers realize value and are wildly successful with the product suite. Prior to Quid, Angie held leadership roles at Lumen, Tableau, and OpenMarket (an Amdocs company) where she focused on building programs that improved the customer experience. Angie holds a Bachelors in Gender Studies from the University of South Florida and an MBA from Seattle University. She lives on Whidbey Island, outside of Seattle, with her wife and their two young children.

Meet Our Board

  • Greg Creed

    Greg Creed

    Chairman of the board

  • Don Butler

    Don Butler

  • Carmen Scarpa

    Carmen Scarpa

  • Lauren States

    Lauren States

  • Kip Knight

    Kip Knight

  • Michael Patsalos-Fox

    Michael Patsalos-Fox