Curious how celebrity campaigns shape brand perception? Dive into this side-by-side sentiment brief—your snapshot into how different ambassadors activate audiences and drive value in very different ways.
Backed by real-time data and expert analysis, this brief reveals what makes a campaign emotionally resonate, how impact differs across timelines, and how smart brands are rethinking celebrity strategy.
Curious why “Run Clubs” are taking off in fashion and wellness? This trend brief gives you a real-time look at how low-pressure movement, community, and stylish performance gear are converging into a fast-growing consumer lifestyle.
Backed by platform data, product tie-ins, and audience insights, the brief shows why this trend matters, how it's evolving, and what leading brands are doing to take advantage—on shelves, on social, and on-site.
Curious what's next in gut health? This trend brief on postbiotics breaks down why these shelf-stable probiotic byproducts are gaining traction with wellness-conscious consumers.
Backed by rising consumer interest, market growth data, and product mapping, the brief shows how brands are tapping into this safer, more versatile alternative to live bacteria—and where your assortment or messaging can evolve to meet the moment.
Quickly spot rising trends and shifts in consumer sentiment, enabling you to craft messaging and campaigns that resonate.
Pinpoint unmet consumer needs early, validate new product ideas, and build business cases with confidence.
Monitor macro and micro category trends, optimize pricing strategies, and make data-driven decisions on assortment and portfolio growth.
View a tour of how luxury brands can expand their market share by identifying potential influencer and celebrity partnerships that align with their brand values and appeal to new demographics.
Quid helps teams launch products faster, reduce time spent on manual research, and deliver campaigns and products that connect with consumers.
Anticipate what consumers want—before the market moves.
Quid delivers deep, real-time insight into consumer needs, preferences, and sentiment—so you can develop winning products, craft effective messaging, and build brand loyalty that lasts.
Consumer insights are more than surveys—they’re lived experiences unfolding online. Quid helps you:
Whether you're refining a legacy brand or launching something new, Quid gives you clarity. It enables you to:
Quid turns the voice of the consumer into direction for your teams. Don’t just report findings—fuel decisions. We help you:
Stay ahead of market shifts with intelligence built for consumer goods brands like yours.
Quid delivers consumer and market intelligence tailored for manufacturers—helping you track evolving consumer needs, category trends, and competitor moves so you can make faster, smarter decisions across product development, portfolio strategy, and brand positioning.
Market intelligence isn’t just about watching competitors — it’s about seeing what they miss. Quid helps you:
A great NPS score doesn’t mean much if a competitor is winning on emotional resonance or cultural fit. Quid enables:
Quid goes beyond SKU comparisons. It helps you analyze how competitors talk, market, and activate their audiences:
Stay One Step Ahead in a Fast-Moving Market
Quid gives consumer goods teams the edge by revealing how competitors are positioning their brands, launching products, setting prices, and engaging customers—so you can spot risks and opportunities early, sharpen your differentiation, and act faster than the rest.
Competitive analysis isn’t just about tracking activity—it’s about seeing what others are missing. Quid helps you:
Your growth metrics only matter when you understand your position in the landscape. Quid enables:
Quid gives you a front-row seat to how your competitors execute strategy:
Track Brand Health in Real Time—And Know What’s Driving It
Quid helps consumer goods teams move beyond vanity metrics to understand the why behind brand perception. Monitor shifts in sentiment, consumer loyalty, and cultural relevance—then tie it back to campaigns, product feedback, or competitor moves, all in one view.
Brand monitoring isn't just about sentiment—it’s about knowing what matters, when it matters. Quid helps you:
Metrics alone don’t explain why consumers love—or leave—a brand. Quid enables:
Brand crises rarely happen overnight—they build over time. Quid helps you:
Turn Today’s Signals Into Tomorrow’s Wins
Quid uses predictive models to surface early signals from social, search, and market data—so you can forecast emerging trends, spot category shifts before they hit, and make smarter bets on product, pricing, and positioning.
Predictive analytics isn’t just about forecasting—it’s about seeing the signals before they become mainstream. Quid helps you:
You can’t plan for the future with backward-looking data. Quid enables:
Don’t wait to react—get ahead of what’s next. Quid empowers:
Hear directly from the teams putting Quid to work. Explore real stories, on-demand webinars, and expert content to see how others are turning insight into actions for Consumer Goods leaders like you.
See how leading consumer goods brands use Quid to stay ahead of consumer trends, monitor competitor moves, and drive impact across product development, brand strategy, and go-to-market execution.
Explore fresh perspectives, trend breakdowns, and data-backed insights from the frontlines of consumer goods. Our blogs and reports cover what’s driving product preferences, shifting consumer behavior, and competitive strategy—so you can plan with confidence.
Hear from experts and industry leaders as they unpack the trends, strategies, and signals shaping the future of consumer goods. Watch live or on-demand to see how top brands are turning insights into smarter products, campaigns, and portfolio moves.
Say goodbye to complex tools and endless dashboards and hello to AI Agent-delivered outcomes.
Get in touch, and we’ll discuss how the intersection of human engineering, industry-leading data, and state-of-the-art AI applications can help you sell more, avoid crises, and boost customer loyalty.