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Data Science

Quid streamlines insights across your organization, enabling a unified, data-driven strategy that transcends departmental boundaries.

Contextualization

Contextualization

With real-time consumer and market data delivered directly to your business intelligence systems, your stakeholders can make smarter decisions by looking at consumer and market data alongside sales, marketing and other business-critical data points.

 

Cost-Effective Real-Time Custom Data

Cost-Effective Real-Time Custom Data

Quid ensures that your BI Systems are continuously updated based on your needs, from raw data to custom metrics, and doing it without breaking the bank.  

 

Advanced-Data Verification 

Advanced-Data Verification 

Quid provides cleansed data from industry-leading sources enabling you to trust the data behind your decisions.

 

Monitor

Flexible Deployments 

Quid supports deployment the way your business requires it, leveraging your existing BI systems, and giving you the option to use your own data science models without needing to leverage specialty tools to access consumer and marketing data.

 

Resource Library

For in-depth research, e-books, thought leadership articles, and product sheets, turn to us for everything you need to enhance your consumer and market intelligence knowledge.

Resource Type
Use Cases
Industries
  • The GPT-5 Launch Conundrum: A Disconnect in Understanding Model Use and Why One Size Won’t Fit All

    OpenAI’s August 7th release of GPT-5 revealed how integrated ChatGPT has become in user workflows, prompting massive backlash to how the recent update prevented access to GPT-4o and older versions. Following a rise in complaints about broken workflows and GPT-5 falling below performance expectations, Sam Altman announced that GPT -4 access would be restored for Plus users during a live Reddit AMA one day after launch. When looking at reactions to the model’s release, it’s clear that model developers have much to learn about the psychology and expectations of human interaction with AI. 

    8/14/25

    • Blog
    • Campaign Planning
    • AI
    • Crisis Management
    • Trend Analysis
    • Technology and Software
  • From Fad to Forecast: Turning Trend Noise into Strategic Clarity

    Turn trend noise into strategic clarity with Quid's AI-powered trend classification. Discover how to prioritize what matters and stay ahead of industry shifts.

    8/12/25

    • Blog
    • Trend Analysis
    • Merchandising
    • R&D
    • Consumer Goods
    • Beauty
    • Retail and Commerce
  • [LIVE WEBINAR] Turning Insights to Impact: A fireside chat with Arianne Parisi

    Join Arianne Parisi, Global Chief Digital Officer at Kohl's, for a candid fireside chat on how data, AI, and digital leadership are transforming the retail industry.

    8/6/25

    • Event
    • Webinar
    • Merchandising
    • Market Intelligence
    • Retail and Commerce
    • Technology and Software