Shoppers describe what they want long before they buy it. See how that signal becomes a call on what to stock and what to drop.
Thursday, November 12, 2026 // 8AM PST | 11AM EST | 4PM GMT
A sell-through report says what already happened. By the time a style shows up as a winner the buy is locked, the season is half over, and the only lever left is markdown. This session covers how Quid reads demand for a product or a style while there is still time to act on it.
The signal starts with shoppers, not inventory. What people ask for, style, compare, and complain about across social, forum, review, and search data, sorted by which categories are gaining and which have peaked.
Attributes are the useful unit. A color, silhouette, fabric, fit, or price point moves earlier and reads more clearly than a SKU, and it maps onto the decision a buying or merchandising team actually makes.
Then we'll read one category live and call what is rising, what is cooling, and who is driving it.
See Demand Before The Sell-Through Report
Catch a style, color, or category gaining in consumer conversation while there is still room to chase it or cut it.
Know Which Attributes Are Moving
Break a trend into the silhouette, fabric, fit, and price point shoppers actually name, so the read translates into a buy.
Point Promotion At What Is Already Wanted
Match a product to the audience carrying the trend and time the push to when that interest peaks, rather than after.
We'll read a category during the hour rather than present a finished deck: pull the conversation around it, sort it by attribute, and separate what is rising from what has already peaked. Bring a category or a line and we'll run it.
Expect to see which styles are gaining, which are cooling and worth marking down, which audiences carry each, and how any call traces back to the posts and reviews behind it. Time is held at the end for questions on applying the read to a specific assortment or season.
See what's new, and learn how to turn it into your competitive advantage.