.png?width=1252&height=362&name=QUID_Logo_WHITE%20(2).png){kind=logo}
In this on-demand session, Guer Checker from FURIA Esports breaks down how one of the most innovative organizations in gaming is using AI-powered insights to drive everything from sponsorship deals to crisis management. From managing 60+ streamers to helping partners like Nike and PokerStars grow relevance, Guer explains how FURIA made social data part of their competitive advantage—and how NetBase Quid helped them scale it.
Whether you’re in media, entertainment, or sports, this session gives a tactical look at how to move fast, speak your audience’s language, and prove your value with data.
AI-Powered Sponsorship Wins: FURIA uses NetBase Quid to identify shared interests with brands like PokerStars, proving fan overlap and boosting partner confidence.
Streamlined Brand Reporting: Custom dashboards built with input from sponsors like GamersCard help track every impression, engagement, and mention.
From Insight to Content: FURIA turns social listening into content strategies, tailoring campaigns to what fans actually want—like independence-focused messaging for teen gamers.
Crisis Management at Speed: When controversy hit, FURIA tracked sentiment in real-time, course-corrected publicly, and rebuilt fan trust—using dashboards that compared their response to competitors.
Tracking 60+ Streamers: With dashboards for individual influencer performance and sponsor mentions, FURIA keeps their creator network aligned and accountable.
Competitor Benchmarking: Real-time comparisons with other orgs help FURIA avoid content missteps and ride winning trends first.
For in-depth research, e-books, thought leadership articles, and product sheets, turn to us for everything you need to enhance your consumer and market intelligence knowledge.
Explore how Pride Month 2026 is evolving into a complex, fragmented conversation, influencing brand strategies and community engagement like never before.
6/1/26
Discover how Quid's Trending TikTok Hashtags Q Agent delivers real-time insights, helping brands stay ahead of fast-moving trends with data-driven decisions.
5/27/26
Explore the complex emotional landscape of Mother's Day 2026, where celebration and grief coexist, influencing consumer behavior and brand strategies.
5/22/26
Explore the rise of statement beauty as consumers shift from minimalism to expressive aesthetics, driven by individuality and emotional connection.
5/15/26
Discover how to choose the right competitive intelligence platform to streamline insights, enhance decision-making, and drive strategic growth for your organization.
5/14/26
The "summer body" concept has evolved from aesthetics to wellness, utilizing clinical language to drive consumer engagement and normalize health-focused goals.
5/8/26