Pierre Dongo Soria from HSBC Asset Management reveals how Quid helps the firm go beyond traditional financial models to analyze the stories shaping investor behavior. From “spaghetti charts” to market narrative maps and lollipop visuals, HSBC blends AI and behavioral finance to understand what narratives are driving prices—and what might be overlooked. Quid's networked data gives them a unique edge in measuring sentiment, forecasting macro trends, and making conviction calls on global risk and reward.
Markets Move on Stories, Not Just Stats: HSBC uses Quid to map market narratives—stories investors are telling themselves—and assess how those shape asset prices.
From Chaos to Clarity with “Spaghetti Charts”: Network visualizations helped pinpoint fiscal stimulus as a central, market-moving narrative during COVID—even more than pandemic news itself.
Quantifying Narrative Power: Using graph theory, HSBC developed a “popularity” score to measure the centrality and influence of themes like recession fears or US-China tensions in the news cycle.
Topic Evolution Over Time: With macro-topic tracking, HSBC saw COVID-19 split into two parallel narratives—one economic, one health-focused—each with different market implications.
Foresight into Market Mispricing: In early 2020, Quid showed that markets weren’t pricing COVID-19 as a global risk yet—helping HSBC get ahead of the March downturn.
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OpenAI’s August 7th release of GPT-5 revealed how integrated ChatGPT has become in user workflows, prompting massive backlash to how the recent update prevented access to GPT-4o and older versions. Following a rise in complaints about broken workflows and GPT-5 falling below performance expectations, Sam Altman announced that GPT -4 access would be restored for Plus users during a live Reddit AMA one day after launch. When looking at reactions to the model’s release, it’s clear that model developers have much to learn about the psychology and expectations of human interaction with AI.
8/14/25
Turn trend noise into strategic clarity with Quid's AI-powered trend classification. Discover how to prioritize what matters and stay ahead of industry shifts.
8/12/25
Join Arianne Parisi, Global Chief Digital Officer at Kohl's, for a candid fireside chat on how data, AI, and digital leadership are transforming the retail industry.
8/6/25
Découvrez les économies de coûts et les avantages commerciaux permis par Quid pour les entreprises du commerce et de la distribution, tels que présentés par Forrester dans leur rapport TEI Quid 2025.
8/1/25
Erfahren Sie mehr über die Kosteneinsparungen und geschäftlichen Vorteile, die Quid für Handels- und Einzelhandelsunternehmen ermöglicht – wie im Forrester TEI-Bericht 2025 zu Quid dargestellt.
8/1/25
Join Bob Goodson—Founder of Quid and co-author of Like: The Button That Changed the World—for an intimate virtual book club conversation on the hidden story behind one of the most powerful icons in digital history.
7/31/25