Quid analyzes billions of data points. From the most obscure to the most obvious, we help you uncover the real-time context influencing consumer behavior. Move beyond time-consuming, legacy tools that rely on the past and see your data through the lens of the future.
For in-depth research, e-books, thought leadership articles, and product sheets, turn to us for everything you need to enhance your consumer and market intelligence knowledge.
OpenAI’s August 7th release of GPT-5 revealed how integrated ChatGPT has become in user workflows, prompting massive backlash to how the recent update prevented access to GPT-4o and older versions. Following a rise in complaints about broken workflows and GPT-5 falling below performance expectations, Sam Altman announced that GPT -4 access would be restored for Plus users during a live Reddit AMA one day after launch. When looking at reactions to the model’s release, it’s clear that model developers have much to learn about the psychology and expectations of human interaction with AI.
8/14/25
Turn trend noise into strategic clarity with Quid's AI-powered trend classification. Discover how to prioritize what matters and stay ahead of industry shifts.
8/12/25
Découvrez les économies de coûts et les avantages commerciaux permis par Quid pour les entreprises du commerce et de la distribution, tels que présentés par Forrester dans leur rapport TEI Quid 2025.
8/1/25
Erfahren Sie mehr über die Kosteneinsparungen und geschäftlichen Vorteile, die Quid für Handels- und Einzelhandelsunternehmen ermöglicht – wie im Forrester TEI-Bericht 2025 zu Quid dargestellt.
8/1/25
Discover how back-to-school conversations from 2023 to 2025 reveal deep emotional and economic insights for brands to connect meaningfully with families.
7/30/25
Explore the top summer 2025 food trends, from plant-based proteins to dining quality demands, and learn how consumer expectations are reshaping the food landscape.
7/22/25
Curious why over 1,200 customers choose Quid? Schedule a session with one of our consumer and market intelligence experts to discover more.