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Unleash Core Consumer Insights

Quid analyzes billions of data points. From the most obscure to the most obvious, we help you uncover the real-time context influencing consumer behavior. Move beyond time-consuming, legacy tools that rely on the past and see your data through the lens of the future.  

Resource Library

For in-depth research, e-books, thought leadership articles, and product sheets, turn to us for everything you need to enhance your consumer and market intelligence knowledge.

Resource Type
Use Cases
Industries
  • How Halloween Films Drive Culture, Commerce, and Community All Year

    Discover how Halloween films drive culture, commerce, and community engagement year-round by influencing entertainment, retail ecosystems, and social connections.

    10/7/25

    • Blog
    • Campaign Planning
    • Competitive Intelligence
    • Consumer insights and research
    • Demand Planning
    • Marketing
    • Market Intelligence
    • Merchandising
    • Trend Analysis
    • Consumer Goods
    • Retail and Commerce
    • Media and Entertainment
  • What Sets Viral Campaigns Apart? How to Create a Cultural Moment

    Discover how to create a lasting cultural moment for your brand using a six-part scorecard, inspired by the success of Cécred and Stanley Cup campaigns.

    9/30/25

    • Blog
    • Trend Analysis
    • Market Intelligence
    • Consumer insights and research
    • Consumer Goods
    • Beauty
    • Fashion
    • Food and Beverage
    • Media and Entertainment
    • Restaurants
    • Retail and Commerce
    • Technology and Software
  • Signals in the Silence: What Halloween 2025 Wants That Brands Aren’t Delivering

    Discover the hidden Halloween trends for 2025 that brands are missing, and learn how to meet consumer demands with actionable insights and targeted strategies.

    9/23/25

    • Blog
    • Competitive Intelligence
    • Consumer insights and research
    • Campaign Planning
    • Market Intelligence
    • Merchandising
    • Trend Analysis
    • Consumer Goods
    • Retail and Commerce
  • Witches Brew: Fall’s Spookiest Contender for the Next Pumpkin Spice

    Discover how Witches Brew, a rising caramel-apple flavored drink, is poised to challenge the iconic Pumpkin Spice Latte as the new fall favorite.

    8/26/25

    • Blog
    • Brand Health
    • Consumer insights and research
    • Demand Planning
    • Marketing
    • Merchandising
    • Trend Analysis
    • Consumer Goods
    • Food and Beverage
    • Retail and Commerce
  • From Fad to Forecast: Turning Trend Noise into Strategic Clarity

    Turn trend noise into strategic clarity with Quid's AI-powered trend classification. Discover how to prioritize what matters and stay ahead of industry shifts.

    8/12/25

    • Blog
    • Trend Analysis
    • Merchandising
    • R&D
    • Consumer Goods
    • Beauty
    • Retail and Commerce
  • Back-To-School: What the Data Tells Us

    Discover how back-to-school conversations from 2023 to 2025 reveal deep emotional and economic insights for brands to connect meaningfully with families.

    7/30/25

    • Blog
    • Campaign Planning
    • Consumer insights and research
    • Customer experience
    • Demand Planning
    • Merchandising
    • Market Intelligence
    • Trend Analysis
    • Marketing
    • Consumer Goods
    • Retail and Commerce

Talk to Us

Curious why over 1,200 customers choose Quid? Schedule a session with one of our consumer and market intelligence experts to discover more.

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