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Unleash Core Consumer Insights

Quid analyzes billions of data points. From the most obscure to the most obvious, we help you uncover the real-time context influencing consumer behavior. Move beyond time-consuming, legacy tools that rely on the past and see your data through the lens of the future.  

Resource Library

For in-depth research, e-books, thought leadership articles, and product sheets, turn to us for everything you need to enhance your consumer and market intelligence knowledge.

Resource Type
Use Cases
Industries
  • 2026 Q4 | Quid's State of Consumer & Market Intelligence Report

    What are businesses researching, and how are their priorities changing? Explore nearly 50,000 research activities across 13 industries to see where attention is shifting and what those signals could mean for your next decision.

    10/8/26

    • Report
    • Campaign Planning
    • Consumer insights and research
    • Market Intelligence
    • Marketing
    • Trend Analysis
    • Social Listening
    • Agencies
    • Automotive
    • Beauty
    • Consumer Goods
    • Consulting
    • Electronics
    • Energy and Utilities
    • Fashion
    • Financial Services
    • Government
    • Food and Beverage
    • Hospitality, Travel and Recreation
    • Manufacturing
    • Media and Entertainment
    • Pharmaceuticals
    • Restaurants
    • Retail and Commerce
    • Technology and Software
    • Cross-Industry
  • 2026 Q4 | Quid's State of Consumer & Market Intelligence Report

    See how nearly 40,000 research activities across 12 industries reveal where business leaders are focusing their intelligence efforts, what's changing, and what it means for your organization.

    10/8/26

    • Report
    • Consumer insights and research
    • Market Intelligence
    • Agencies
    • Consulting
    • Consumer Goods
    • Cross-Industry
    • Retail and Commerce
  • Q Agent Spotlight: The Food Product Concepts Agent

    Quid's Food Product Concepts Agent turns any food concept into a structured innovation report: cultural drivers, friction points, emerging ingredients, fully formed product concepts, and more.

    10/7/26

    • Blog
    • Product Innovation
    • R&D
    • Consumer insights and research
    • Consumer Goods
  • What Actually Moves During Spooky Season and What Just Gets Clicks?

    Halloween attention and Halloween buying are not the same conversation. Which consumer trends signal purchase intent, and why shopping starts before October.

    10/2/26

    • Blog
    • Marketing
    • Market Intelligence
    • Merchandising
    • Trend Analysis
    • Cross-Industry
    • Consumer Goods
  • What Halloween Reveals About Brands' Cultural Relevance

    Brand mentions in Halloween conversation don't prove cultural relevance. See how Quid separates brand-led visibility from real consumer participation.

    10/2/26

    • Blog
    • Campaign Planning
    • Consumer insights and research
    • Marketing
    • Merchandising
    • Trend Analysis
    • Cross-Industry
    • Retail and Commerce
    • Consumer Goods
  • Which Back-to-School Products Broke Through This Year?

    Consumer insights on back-to-school products: the narratives that led conversation for Bubble Skincare, Gatorade, Owala, Bose QuietComfort and Ninja Crispi.

    9/25/26

    • Blog
    • Trend Analysis
    • Campaign Planning
    • Merchandising
    • Market Intelligence
    • Marketing
    • Consumer Goods
    • Retail and Commerce
    • Cross-Industry
    • Technology and Software